PropertySMS is a digital tool for real estate agents to maintain relevant and targeted communication with their clients. Using current sales data, and government-provided location information, the iPhone and Android app matches sold properties to an individuals home. This allows the agent to get precise information relating to their contact’s property, and send them relevant updates.
The app is the first of its kind and has users all across Australia, with further interest from international markets where PropertySMS intends to expand to in the near future.
A key requirement for PropertySMS was clean and coherent design. The app is used by an array of real estate agents; across all ages and technical abilities. The purpose of the app is to reduce the time spent on administrative tasks and simultaneously improve an agent’s communication with their clients. We needed to ensure that we kept the layout clear and the navigation, simple so that they can do just that.
SPUR, powered by Landgate, is a program intended to assist government and industry projects through the use of location technology. PropertySMS was the first startup to be supported by SPUR, giving them access to high quality location-based data, resources and investment opportunities. Follow this link to read more about SPUR.
PropertySMS needed assistance in conveying a particular feature of their app to new users. They wanted to simplify the explanation of this through the use of video, so the Dapper team created a simple walk-through video to achieve this.